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Teach-Out™
Privacy, Reputation, and Identity in a Digital Age Teach-Out

24 Lessons
141 Minutes
Rating
Archived

This Teach-Out has been archived from the original teach-out event, which concluded on May 14, 2018. While you may browse and skip between units, we recommend completing lessons in the order they’re presented.

About This Teach-Out

Reputation has long been prized. In its traditional form, people who know something about you use this knowledge to form opinions. Their collective sense of who you are—your reputation—affects how people treat you: it shapes all of your social interactions.

In today's world, additional knowledge about you resides in "big data" collected by individuals, organizations, companies, and governments. Increasingly, data about you are being processed by algorithms to draw conclusions: to form something like opinions.

This combination of data and algorithms creates a new digital reputation which increasingly shapes your life, from recommending purchases and suggesting friends to prompting actions based solely on your digital footprint.

Who gathers, owns, and controls this data? Where do they get it, and how? How do they use it? Is it shared with people, processed by algorithms, used to construct your choices? What should we think about all of this?

In this Teach-Out we will consider questions of privacy, reputation, and identity using a case study approach. Learners will hear from experts and engage in conversation using real-world scenarios across multiple topic areas.

This Teach-Out will answer:
- Who gathers, owns, and controls the data that forms your digital reputation?
- What sources provide this data, and through what means is it collected?
- How is the data utilized by individuals, organizations, companies, and governments?
- In what ways do algorithms process this data to form conclusions or opinions?
- How does your digital reputation influence various aspects of your life, such as purchasing decisions, social interactions, and actions prompted by your online presence?
- What are the implications of this digital reputation ecosystem for privacy, identity, and reputation management?
- What ethical considerations arise from the use of big data and algorithms in shaping digital reputations?
- What measures can be taken to promote transparency, accountability, and fairness in the management of digital reputations?
- How can understanding these dynamics empower individuals to make informed choices and advocate for responsible data practices in society?

Format
Self-Paced
Duration
2 weeks
Language
English
Subject
  • Information Technology
Platform
Coursera

Instructor

Portrait of Tim McKay
Tim McKay

Arthur F. Thurnau Professor of Physics, Astronomy and Education

Course content developed by U-M faculty and managed by the university. Faculty titles and affiliations are updated periodically.

Lessons

Privacy 54 minutes 7 lessons
Identity 10 minutes 2 lessons
Reputation 14 minutes 5 lessons
Round Table Discussions 20 minutes 4 lessons
Examples in the Digital Age 17 minutes 4 lessons
  1. Introduction
    Video
  2. Application
    Video
  3. Surveillance
    Video
  4. Personalization
    Video
Concluding Thoughts 26 minutes 2 lessons

Reviews and Ratings

4.5

54 Ratings from Coursera

Most Recent Reviews

Read all reviews
Much that is valuable. Especially the additional resources they list out and the demos using Google dashboard and the Facebook equivalent. My only complaint is the amount of repetition within the course itself. Perhaps inevitable since privacy, reputation, and identity overlap.
Great discussion, but I would have liked more links to background information.
Great topics, we can protect own choices. A start long way of privacy.
I really enjoyed the course. As a professional who interacts with computers daily and for work, I learned how important privacy, reputation, and identity are. This information will help me inform friends and other employees how important these ideas are to their lives and what they should watch out for.

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