Become a Social Media Influencer for Michigan Online
Grow your social following, support online learning, and become a University of Michigan social influencer.
Did you know that as a University of Michigan student, you have free access to hundreds of online courses created by the university's top faculty?
We’re searching for enthusiastic U-M student employees* to complete a free, self-paced online course while sharing their own experiences through their personal social channels. The application deadline is Oct. 31.
Highlighted Program Perks
- Become a University of Michigan social media influencer!
- Get paid $$$ to take a free online course of your choosing
- Grow your social media following and gain global exposure through our Michigan Online social channels with a total combined following of 650K+ followers
- Explore courses to find career-relevant skills and areas of interest. They can be related or unrelated to your major
- Free University of Michigan Swag
Minimum Qualifications and Requirements
- Full-time or part-time U-M student on- or off-campus
- Currently employed by the University of Michigan
- Students who are not currently employed by the university cannot apply at this time*
- Maintains a personal presence on one of the following:
- Instagram/Facebook
- TikTok
- Must be active on social media and have a public profile
- Access to a camera or smartphone that shoots photos and videos
- Commit to serving a one-semester term, with the option to renew
- Willingness to perform social media influencer duties for a full semester
Time Commitment
- Must attend a mandatory social retreat
- Must post about Michigan Online learning on social media a few times a month
- The number of posts is dependent on the platform you use
- Must participate in one student social media takeover through the Michigan Online Instagram
- Attend monthly mandatory meetings
Why Join?
- Build your resume and your social following
- Networking opportunities with social media influencers, U-M faculty, staff, and global learners around the world
- Learn social media brand strategy, content creation, writing, and marketing
- Recognition on the official Michigan Online social media channels
- Receive $150 after completing the influencer program
- Free University of Michigan swag and more…
Become a Social Media Influencer
Current University of Michigan students who are employed in another role are eligible to apply.